Early access · For interior design studios

An AI that knows your studio — and multiplies what your team can do.

Ida arrives knowing your industry, learns how your studio actually works, and connects to the systems your team already uses. It answers from live information and prepares real work in your voice — while every important action stays under human control.

Request early access See how it works

Ida · your studio

Atelier Nord / Today

Today

What changed, what matters, and where your judgement is needed.

Good morning, Julia. Two things need a yes.

Everything else is handled and logged — 7 items done overnight, 6 things learned about how you work.

Live — tables are truthyour view: owner

Business pulse · this month

£84,200

Cash

▲ £6,100

£46,900

Invoiced

ahead of target

£18,420

Overdue

oldest 24 days

£210k

Pipeline

4 proposals

Invoiced · last 6 monthsmargin 38%

Needs your judgement

£18,420 overdue — 3 invoices, chasers drafted

Update to the Ashworths — drafted in your voice

Projects

Selby Townhouse — install 3 wks · fabric at riskchaser held

Kensington — procurement, 14 of 22 orderedon track

Where studios are today

You're only scratching the surface of what AI can do.

A ChatGPT draft here, a reworded email there — handy, but a fraction of the leverage on offer. The knowledge that makes your studio yours — your suppliers, your process, your past projects, your voice — stays locked in inboxes, drives and people's heads, doing none of the heavy lifting. That's real capability left on the table every single day.

All this, doing nothing

Supplier lead times & termsburied in your inbox

The Ashworths never read email — call themin someone's head

Your fee structure & ratesa doc on the drive

The fitter needs a reminder 24h before the jobin someone's head

How it works

Real AI capability, working across your whole studio

Arrives knowing your industry

Materials, sourcing, project stages, the language of the trade — Ida turns up fluent, so you're not teaching it the basics.

Ida · day one

Julia · founder

Draft a kickoff checklist for a new project.

Ida

Here's a first cut, scoped for a residential project:

Scope, budget & deliverables
Stages & payment milestones (concept → technical → site)
FF&E and long-lead items — joinery, stone, upholstery
Client contact & check-in cadence

Trade specifics are built in — I'll tailor it to how you work as we go.

Scattered knowledge becomes shared

Supplier terms, client preferences, the way you do things — what used to live in one person's head, the whole studio can now draw on.

Studio chat

Priya · new starter

Placing the Verrocchio marble order — anything to watch?

Ida

One thing — Verrocchio won't cut until a 50% deposit has cleared. I've drafted the deposit invoice so the order doesn't stall.

Connects to everything you already use

Plug Ida into your email, calendar, Xero, Canva and your project system — so its intelligence lives where the work already happens.

Ida · connections

Email & calendarConnected

Xero · accountsConnected

Canva · designConnected

Your project systemConnected

Intelligence lives where your work already happens — no new place to check.

Answers from live information

Ask about a project, a supplier or the month, and Ida builds the view from your studio's current data — not a guess.

Studio chat

Bob · finance

How's the month looking?

Ida

Cash

£84,200

▲ £6,100

Invoiced

£46,900

ahead of target

Overdue

£18,420

oldest 24 days

Pipeline

£210,000

4 proposals out

Ida

Margin's holding at 38% — the Selby project is carrying the month. Overdue is your biggest cash risk. Want me to draft reminders?

The more you use it, the more capable the studio becomes

Every night Ida reviews the day and gets a little better at yours — and that improvement belongs to the whole studio.

Ida · overnight · what I've picked up

KeptThe Ashworths reply faster when photos lead.

TryingShorter supplier chasers — last week's test got a same-day reply.

Grown3 new suppliers and 40 memories this month.

Every night I review the day, keep the lessons, and get a little better at yours.

Human in control

Every important action stays under human control.

Ida prepares and proposes. It never sends, commits or spends on its own — a person on your team approves everything that matters. Capable, never unattended.

Held for youChaser to Nordic Textiles — your studio's voice, ready to go✓ Sent — by you, not for you.

Request early access

Be among the first studios on Ida.

We're onboarding a small group of interior design studios. Tell us a little about yours and we'll be in touch.